Euan Cameron has over 15 years of experience in digital marketing and product development. Working with UK and US-based clients in retail, beauty, automotive, fintech and FMCG; he has a rounded understanding of how to operate and grow a business.  Willo is his 4th startup - previously starting a website design agency at age 15, an, online car finance brokerage CarMoney and a marketing agency for D2C eCom startups, where he led their successful expansion into the US market.

Willo is an asynchronous video- and audio-based candidate screening platform. Candidates record answers at their own pace and submit to a secure dashboard.

Timestamps

0:00 - Intro

0:17 - Euan’s background

02:07 - Going all in on Willo

03:40 - Exclusivity clauses

04:32 - Willo’s origin story

09:46 - Early team

10:31 - Validation

13:50 - How it works

14:53 - Problems prospective customers have

18:40 - How customers use Willo

24:29 - Success metric

26:35 - Pricing model

27:54 - Willo’s secret sauce

29:40 - Team size and structure

31:49 - Value of remote work

35:13 - Successful investment raise

36:48 - Raising in the current environment

41:41 - Job openings

42:44 - Special offer!

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Guest & Company info:

Startup - Willo

Startup's site - https://www.willo.video/

Founder - Euan Cameron

Founder's LinkedIn - https://uk.linkedin.com/in/euanacameron

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